Top 27 Author Marketing Blogs To Help You Skyrocket Sales and Reach More Readers
Book marketing is an important part of an author’s success, but it can also be daunting. If you’re looking to increase your book’s exposure, reach more readers, increase book sales, or expand your platform—you’ve come to the right place.
There are endless high-quality book marketing blogs out there but I’ve done the sorting for you over the last few years, and have come up with the cream of the crop.
Whether you’re in the early stages of writing your book or you’ve already published, these blogs will give you plenty of book marketing tactics and ideas to develop your own marketing plan. Here are 27 of the best author marketing blogs online.
Jane is passionate about how the digital age is transforming the publishing industry. She believes that business and art can inform and push each other to flourish—which means the info Jane puts out about book marketing is always current, and so valuable.
Sandra Beckwith from BuildBookBuzz teaches authors how to reach more readers by taking the mystery out of key book marketing tactics so they get over, under, or around book marketing and sales roadblocks. Her blog is packed with awesome marketing tips.
Nonfiction Authors Association
The NFAA is an educational community that helps you monetize your author business. They have handy webinars, an active and engaged member forum, local meet-ups around North America, as well as a plethora of great content about all things publishing and book marketing. Be sure to check them out!
Just Publishing Advice
Derek Haines of Just Publishing Advice has created an amazing resource site for new, and even not so new, writers. It’s jam-packed with guides and articles to help you publish and market with success. Derek updates the articles continuously, which is an awesome bonus.
The Book Designer
Joel Friedlander from The Book Designer has created a huge collection of articles that are easy to understand, to the point, and super informative. The information in The Book Designer blog will help you immensely with the book marketing process.
Greenleaf Book Group
Greenleaf Book Group is an independent publisher and distributor dedicated to empowering authors. It’s important to continually promote your book and to drive traffic to retailers, and the blog over at Greenleaf will show you how.
The Author Biz
The marketing aspect of book publishing is so important—it shifts you from being a writer to an author. Stephen Campbell and The Author Biz team are devoted to just that, helping you bridge the gap between the art and craft of writing and the nitty-gritty details of running a business.
Book Marketing Tools
The team at Book Marketing Tools believes (correctly) that your books should be a business—if you want to sell more, you need to market your books. Writing and marketing are two completely different skill sets, and most authors aren’t marketers. This is where they come in.
SM Just For Writers
SM Just For Writers is exactly what it sounds like—a blog helping writers succeed at social media. Frances Caballo from SM Just For Writers is passionate about showing you how to grow your online presence as an author.
The Book Marketing Maven
This blog may not look super hi-tech but don’t overlook this one because Dana Lynn Smith and her panel of experts have extraordinary advice when it comes to book publicity, marketing and building your community.
Blog: The Book Marketing Maven
Author Marketing Experts
Penny Sanevieri from AME is an author too, and because of that, her team really wants to see you be successful by teaching you how to sell more books by focusing on what truly makes a difference for your unique brand and buyer market. There are some great tips and resources to get you there in this blog.
The Balance Careers
Although The Balance Careers is a broad site, their Book Publishing section is great. To learn about good publicity, marketing and promotion strategies for your book, use the publishing tips and resources found in Book Publishing: Marketing & Publicity.
Writer’s Digest literally “wrote the book” on writing, publishing and marketing. The expertise that the Writer’s Digest team call on for their amazing blog comes from nearly 100 years of experience so you know it’s worth listening to.
Ooligan Press is a general trade publisher, a teaching press dedicated to the art and craft of publishing. Because of this, they have an extensive compendium of resources and articles that you can learn from too when it comes to marketing your book.
Dog Ear Publishing
Dog Ear is a publishing company whose site as an impressive array of resources for authors. Their superb marketing advice is the result of the combined 55+ years of traditional publishing experience of Ray Robinson, Alan Harris, and Miles Nelson.
Book Marketing Buzz
And last, but definitely not least, Book Marketing Buzz gives you savvy but entertaining insights on book marketing, public relations & branding, from a veteran of 2 decades in the book publishing and marketing industry. Don’t miss out on Brian Feinblum’s great advice!